AI and search visibility, tuned to your category.
GEO for law firms: get named when clients ask AI for a lawyer.
Prospective clients now ask ChatGPT and Gemini 'best personal injury attorney near me' before Google. We make sure the AI names your firm - with the right practice areas, jurisdictions, and credentials.
What your buyers actually ask AI.
What is going wrong right now
Clients shortlist through AI first
By the time a prospect calls, the model has already named three firms. Being absent from that list costs the case before intake.
Practice areas read as marketing, not data
Models need structured practice-area, jurisdiction, and case-type signals - not a page of paragraphs.
Attorney credentials are invisible to models
Bar admissions, verdicts, and recognitions sit in PDFs and bios that models cannot parse into authority.
Directory profiles contradict your site
Conflicting addresses, phone numbers, and practice areas across legal directories make models distrust every version.
What you get
Practice-area entity map
Structured schema for every practice area, jurisdiction, and bar admission so AI treats your firm as authoritative.
Directory + citation stack
Justia, Avvo, Martindale, FindLaw, Super Lawyers - the exact sources LLMs cite when naming attorneys.
Case-outcome signals
Verdict and settlement citations placed on trusted publishers, engineered to be retrievable by AI.
Bar-safe positioning
Every claim is compliant with state bar advertising rules. No superlatives, no manufactured reviews.
Attorney-level knowledge graph
Individual attorney entities linked to your firm - critical for 'best [attorney name]' prompts.
Per-prompt tracking
We track '[practice area] attorney [city]' prompts monthly across ChatGPT, Gemini, Claude, and Perplexity.
How it works step by step.
Prompt audit
We probe 25+ AI models with the exact prompts your prospective clients use.
Entity + schema build
LegalService schema, attorney knowledge-graph nodes, and jurisdiction structuring.
Citation placement
Editorial placements across the directories and publications AI actually retrieves.
Monthly re-scoring
Side-by-side screenshots showing your firm's share of voice climbing each month.
What changes for you
- Your firm is named in AI answers for the case types you actually want.
- Attorney authority is machine-readable: admissions, focus areas, and recognitions.
- Directory and site data agree, so models cite you with confidence.
- Intake volume shifts toward matters that fit your practice.
Frequently asked questions
Is GEO compliant with state bar advertising rules?+
Yes. Every citation and claim we place is factual, verifiable, and framed within the advertising rules of the states where you practice.
Do you work with solo attorneys or only large firms?+
Both. Solo practitioners typically see the fastest lift because there's less internal legacy content to reconcile.
How long until AI models name our firm?+
First citations typically appear in 30–45 days. Compounding share-of-voice lift shows across months 2–4.
Do you cover multiple offices and jurisdictions?+
Yes. Each office is modeled as its own entity with correct jurisdiction, bar admissions, and localized citation surface.
Will you write case results or fabricate reviews?+
Never. Only verifiable outcomes and organically earned reviews are used. We optimize durability, not tricks.
Ready to get recommended by AI?
Allocation is capped. Apply now to see if your business qualifies.